Sales Strategy
Final Expense Telesales vs. Field Sales: Which Model Wins in 2025?
The debate between telesales and field sales in final expense has been settled by the data. Here is what the numbers say.
The Model Question Every Final Expense Agency Faces
The agencies that have not updated their thinking on telesales vs. field sales are leaving money on the table. Field sales has higher close rates and better persistency but costs more in drive time and geographic constraints. Telesales has lower close rates but more appointments per agent per day and no geographic limits. The right model depends on your market, your agent profile, your lead source, and your growth objectives.